The 2023 Ford Bronco and the 2023 Toyota 4Runner are two stalwarts in the world of off-road-capable SUVs.
Each offers a unique blend of style, performance, and functionality. In this comprehensive comparison, we'll delve into their design, performance, and overall functionality to help you make an informed decision on which one suits your needs best.
2023 Toyota 4Runner vs 2023 Ford Bronco: Iconic SUV Comparison

Look and Feel
CarGurus expert reviewers loved the look and feel of the 2023 Toyota 4Runner, scoring it a rare perfect 10 out of 10 points. The 2023 Ford Bronco's styling also went over quite well, earning 9.
The 2023 Ford Bronco offers a diverse range of nine trim levels, allowing shoppers to pick the one that best suits their own style and off-road ambitions. From the classic, no-nonsense Base trim to the top-tier Raptor, the Bronco lineup combines retro-cool styling and modern engineering.
The Bronco's boxy, upright shape, wide horizontal grille, and distinctive round headlights make it instantly recognizable. The Heritage trim takes the nostalgia up a notch with a throwback white grille and roof and unique plaid seat upholstery. The interior continues the rugged theme with durable materials designed to withstand the elements. Thoughtful features like waterproof marine-grade vinyl upholstery and ample storage options for gear and accessories add to its functionality.
While it has been 13 years since its last redesign, the 4Runner still exudes a rugged charm. It does get updates, including a 40th Anniversary Special Edition, for 2023. The SUV's design harks back to traditional SUVs with a truck-based, body-on-frame construction.
Inside, the 4Runner offers a purposeful cabin with controls that are easy to locate and use. While there's plentiful plastic, it feels solid and of high quality. Notably, the 4Runner's rear window can be powered down into the tailgate, allowing for a pleasant open-air experience.
Performance
The 2023 Ford Bronco's performance excelled in testing by CarGurus experts, earning it an impressive 9 points. The 2023 Toyota 4Runner earned 5 for performance.
The 2023 Bronco offers a range of engines to suit various driving preferences. The base model comes equipped with a 2.3-liter four-cylinder engine producing 300 horsepower and 325 pound-feet of torque, available with a manual or an automatic transmission. Opt for the 2.7-liter V6, exclusively paired with the automatic transmission, and you'll get 330 hp and 415 lb-ft of torque. The top-of-the-line Bronco Raptor boasts a 3.0-liter turbocharged V6 churning out 418 hp and 440 lb-ft of torque. All Broncos come with four-wheel drive (4WD) and a two-speed transfer case, ensuring off-road capability.
On-road, the Bronco impresses with its comfortable ride quality, especially when compared to its Jeep Wrangler counterpart. It maintains stability on the highway, and its interior is notably quieter than those of competing off-roaders.
The 2023 4Runner is powered by a 4.0-liter V6 engine producing 270 horsepower and 278 pound-feet of torque, mated to a five-speed automatic transmission. While it may not be a speed demon, it can tow up to 5,000 pounds, making it suitable for many outdoor adventures.
Off-road enthusiasts will appreciate the 4Runner's capabilities, including various 4WD systems, hill-start assist, downhill assist control, and optional locking differentials. However, on-road performance is not its strong suit: Acceleration is leisurely, steering is heavy, and the ride is less than composed over sharp bumps.
Form and Function
The 2023 Ford Bronco and the 2023 Toyota 4Runner both earned high scores for form and function: 9 points each.
Both the two-door and the four-door variants of the 2023 Ford Bronco offer ample interior space. The two-door provides 22.4 cubic feet of cargo space, which expands to 52.3 cubic feet when the rear seats are folded. The four-door Bronco offers even more, with 35.6 cubic feet of cargo space behind the rear seats and a generous 77.6 cubic feet with the rear seats folded. The ability to remove fenders and doors easily adds to its functionality.
The Toyota 4Runner's design prioritizes practicality and features the aforementioned power-down back window. The optional third-row seats may not be the most comfortable, but the 4Runner still provides cargo capacity of 88.8 cubic feet behind the front seats (89.7 in the two-row), making it a spacious midsize SUV no matter which configuration you choose. The 4Runner's tailgate doubles as a seat for outdoor adventures, and it offers numerous storage cubbies and trays plus a convenient 120-volt AC power outlet.
Technology
The 2023 Ford Bronco earned 8 points out of 10 from CarGurus experts for technology, while the 2023 Toyota 4Runner earned 7.
Beyond the standard safety, entertainment, and convenience tech, the Bronco introduces G.O.A.T. (Goes Over Any Terrain) drive modes. These modes optimize engine and suspension settings for various surfaces and environments to support off-road adventures. The numerous camera views aid in tight spots, and predictive lines provide tire-placement guidance. Trail Turn Assist allows for remarkably sharp turns. Wireless Apple CarPlay, Android Auto, and Ford's SYNC 4 infotainment system are standard, with an optional 12-inch touchscreen for added ease of use.
The 2023 4Runner's infotainment system may not be the most modern, but it gets the job done. With traditional analog gauges and an 8-inch touchscreen, the 4Runner keeps it simple. And yet it checks all the boxes, with Apple CarPlay, Android Auto, SiriusXM, Amazon Alexa compatibility, and available Wi-Fi hotspot. While the display is small and the graphics somewhat dated, voice recognition works well.
Safety
Neither the 2023 Ford Bronco nor the 2023 Toyota 4Runner impressed CarGurus experts evaluating their safety offerings. The Bronco did perform better, with 5 points compared to the 4Runner's 3.
The National Highway Traffic Safety Administration (NHTSA) gave the four-door 2023 Bronco decent scores, but the Insurance Institute for Highway Safety's (IIHS's) "Good" rating was marred by "Acceptable" head restraints and seats. All Broncos come with essential safety features like forward-collision warning and automatic emergency braking, but advanced driver aids are optional. The Bronco's off-road focus leaves it trailing traditional SUVs in safety tech.
Safety is a mixed bag for the 2023 4Runner. While it comes standard with forward-collision warning, adaptive cruise control, and blind-spot monitoring, its crash-test scores lag behind. The NHTSA awards it four stars, and the IIHS's testing is limited. While the 4Runner certainly excels in some areas, safety-conscious buyers may have reservations.
Cost-Effectiveness
The 2023 Ford Bronco and the 2023 Toyota 4Runner scored evenly for cost-effectiveness, both earning 8 out of 10 points.
With nine models to choose from, the 2023 Bronco offers something for everyone. Prices when new ranged from $36,390 for the Base trim to $85,375 for the Raptor. The Bronco may not be the most fuel-efficient option, but it provides outstanding off-road capabilities and a desirable package for the price.
The 2023 4Runner is affordable, reliable, and packed with space and off-road prowess. Its simple, effective tech adds to its appeal. However, poor gas mileage and aging safety ratings are drawbacks worth considering.
Verdict
The 2023 Ford Bronco averaged 8 points across all categories when reviewed by CarGurus experts. The 2023 Toyota 4Runner was a close second at 7 points overall.
Choose the 2023 Ford Bronco if:
- you prioritize off-road technology and want to conquer diverse terrains with ease.
- a modern infotainment system and a spacious interior appeal to you.
- you're looking for a balance between off-road capability and on-road comfort.
Search for a 2023 Ford Bronco on CarGurus
Choose the 2023 Toyota 4Runner if:
- simplicity and reliability are high priorities, and you value a straightforward, intuitive infotainment system.
- you're looking for an affordable, rugged SUV with a legendary reputation for durability.
- you can overlook aging safety offerings in favor of proven off-road performance.
Search for a 2023 Toyota 4Runner on CarGurus
In the battle between the 2023 Ford Bronco and the 2023 Toyota 4Runner, both offer unique charms, but your final choice depends on your individual preferences and priorities.
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